Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Discover top competitors’ winning content
      What's New

      Discover top competitors’ winning content

      Learn More
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Take the quiz
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      The Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature: Moz Pro

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Link Building
    4. Should backlink URLs include www, https, or both???

    Should backlink URLs include www, https, or both???

    Link Building
    10
    9
    1755
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • udaipabla
      udaipabla last edited by

      My business is located at remotebaba.com, and I am wanting several sites to link to it.
      I am only interested in home page at this point, and we are using HTTPS for our site.

      Which one of these should I have other sites link to (Please provide complete justification):
      remotebaba.com (my root domain)
      www.remotebaba.com
      https://remotebaba.com
      https://www.remotebaba.com

      I really appreciate your help!

      1 Reply Last reply Reply Quote 1
      • Nedslace
        Nedslace last edited by

        I also get confused about this my website url on Google search is like this when I copy the url and paste so I just add it to directories etc like it https://kpsroofinganddrivewaysltd.co.uk/

        1 Reply Last reply Reply Quote 0
        • beauhartwick
          beauhartwick last edited by

          I always use the https just because that's typically where the destination link is anyway. My website https://www.dinosafetysurfacing.com has almost all the links pushed through the https and its doing really well via seo.
          Basically, you dont want to split your link flow. Just makes it harder

          1 Reply Last reply Reply Quote 0
          • 24hrmarketing
            24hrmarketing last edited by

            I always make sure to put https://www.24hrmarketing.com

            for my business 24 hour marketing in brooklyn, ny. I suggest everyone put the SSL secure optimized for SEO domain path!

            1 Reply Last reply Reply Quote 0
            • talentwide
              talentwide last edited by

              You should always point your links to the final version you show users. In this case, you have all 3 redirected to https://www.visagurukul.com, then that should be the URL. (best digital marketing agency)

              The thinking here is to be coherent on what you tell Users, other webs and Google. Don't waste Google's time making it go through redirections whenever you can avoid it.

              1 Reply Last reply Reply Quote 0
              • ezkrt
                ezkrt last edited by

                Backlink URLs should ideally reflect the way the target website's URL is structured. If the target website uses "www" and "https," then the backlink should include both "www" and "https." Similarly, if the target website uses just the root domain without "www," and it's on "https," then the backlink should match that structure.

                Consistency is key in maintaining a clean and organized backlink profile. Search engines like Google will consider both "www" and "non-www" versions of a domain, as well as "http" and "https" versions, as separate entities. Therefore, it's generally a good practice to be consistent with the way you link to a website. This helps in:

                Avoiding Duplicate Content Issues: Search engines might treat "www" and "non-www" versions of a website as separate entities, potentially causing duplicate content issues.

                SEO Consistency: Having consistent URLs in your backlinks helps search engines understand the authoritative version of your website. It also helps consolidate SEO authority to a single version.

                User Experience: Consistent URLs in backlinks ensure that users are directed to the correct version of the website without encountering any confusion or redirection errors.

                In summary, always try to mirror the URL structure of the target website in your backlinks, whether that includes "www," "https," or both.

                1 Reply Last reply Reply Quote 0
                • georgebenzy
                  georgebenzy last edited by

                  Using HTTPS ensures secure communication between the user's browser and your website's server, which is important for both security and search engine optimization. Additionally, it's a good idea to set up redirects so that all variations (http, non-www, www, and non-https) are automatically redirected to the HTTPS version of your root domain. This helps maintain a consistent and secure user experience.

                  So, the recommended link for other sites to use is "https://gstcalculatorau.com/singapore-gst-calculator/".

                  1 Reply Last reply Reply Quote 0
                  • sana.1
                    sana.1 last edited by

                    Whether backlink URLs should include www and https depends on your website's configuration. If your website is configured to redirect all traffic from HTTP to HTTPS, then you should use the HTTPS version of your URL in backlinks. e.g. https://www.almondcoupons.com/ This is because Google and other search engines prefer HTTPS websites.

                    1 Reply Last reply Reply Quote 0
                    • GastonRiera
                      Gaston Riera last edited by

                      Hi udaipabla,

                      You should always point your links to the final version you show users. In this case, you have all 3 redirected to https://www.remotebaba.com, then that should be the URL.

                      The thinking here is to be coherent on what you tell Users, other webs and Google. Don't waste Google's time making it go through redirections whenever you can avoid it.

                      Hope it helps.
                      Best luck.
                      Gaston

                      1 Reply Last reply Reply Quote 0
                      • 1 / 1
                      • First post
                        Last post

                      Got a burning SEO question?

                      Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                      Start my free trial


                      Browse Questions

                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                      • Community

                        Discuss industry events, jobs, and news!

                      • Digital Marketing

                        Chat about tactics outside of SEO

                      • Research & Trends

                        Dive into research and trends in the search industry.

                      • Support

                        Connect on product support and feature requests.

                      • See all categories

                      Related Questions

                      • nitinkumar9258

                        Is there any tool that can automatically generate backlinks for my website?

                        Hi I need a tool or some kind of service like attracta for backlinks. I need backlinks from high page rank directories blogs etc. Please help me out from where I can purchase backlinks?

                        Link Building | | nitinkumar9258
                        3
                      • AndreavanEugen

                        Hi I changed my site to https://www.cocaineteskit.co.uk - now unsure

                        Hi ALL, just changed over to https//.www.cocainetestkit.co.uk with the money being in wholesaling. However I am having my links poorly indexed - any suggestions?

                        Link Building | | AndreavanEugen
                        0
                      • Tyler123

                        Backlinks to an anchor name URL: How Google sees them

                        I have been searching for the answer to this question and to my surprise have yet to find anything on the web. This is my situation: I have a form at the bottom of one of my pages and have another website that wants to link to this page, more specifically this form.  I have an anchor link on the page to this form already.  I was planning on sending the anchor name URL to the Webmaster to link to my page so their users will go straight to my form. My question is: do I lose link juice to my URL from this link because it is an anchor name URL? Does Google see this link that goes to a specific portion of my page to be less valuable than if I just linked to the plain URL? Cheers Sean

                        Link Building | | Tyler123
                        2
                      • centrum

                        Backlink from unrelated blogs

                        Hi I would like to ask Im doing  SEO for gambling related website should I post articles only on the relevant blogs,  websites related to gambling? I found website with pagerank 4 where you can submit artcile to blog.  There is so many articles related to different topics (gambling, sport, finance, health, traveling ) If I submit article this kind of website how google handle with backlink? Does it has positive impact for seo?

                        Link Building | | centrum
                        0
                      • thealika

                        Does posting on blogs with anchored backlinks do you any good?

                        My current strategy:  I am ranking for keyword and site: Immigration Consultant I access the Fresh Web Explorer and search my keyword, then find the blogposts with High Authority where I can post using HTML and include my link in my signature, or sometimes the post has a link associated with the username. Now my question is this, does this count? will google even crawl the comments? can I aid the crawling process somehow? Any advice on creating relavent back-links is much appreciated. Thank you 
                        Nikita

                        Link Building | | thealika
                        0
                      • JasonRae

                        Www. compared to http://

                        Hey guys! I'm pretty new to the community, and I had a quick question regarding URLs for my website. What would be the difference between using "http://" and "http://www." in my URL. I have done a little searching, but so far I haven't got a definite answer. Any input would be amazing, thanks again.

                        Link Building | | JasonRae
                        0
                      • limens

                        What is the role of nofollow in SEO backlinking?

                        I'm checking out my competition on opensiteexplorer, who does quite well for the main keyword. I see that 40% - 60% of the backlinks are ref="nofollow" is there any benefit to such links? if i hire a linkbuilder, should I ever accept nofollow links? can u explain please update 1/18/12 i apologize, i mistyped. i was referring to ref="nofollow"

                        Link Building | | limens
                        0
                      • waqid

                        Best way to index backlinks

                        We have created many high authority back links for our clients and after several months we have noticed 10% or so have actually been indexed (via multiple sources). I am trying to find a way to easily get these backlinks indexed. There is a bunch of software out there, some create RSS feeds and others social bookmark these pages. Any suggestions?

                        Link Building | | waqid
                        0
                      Moz logo
                      • Contact
                      • Community
                      • Free Trial
                      • Terms & Privacy
                      • Accessibility
                      • Jobs
                      • Help
                      • News & Press
                      • MozCon
                      © 2021 - 2024 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.