Value of Links? What is each link worth?
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Morning Everyone,
I just had this thought and wondered what everyone's opinions were in terms of link value in monetary terms. We'll assume for the purposes of this that the links come from contextually relevant sites and that the sites in question have got the Moz DA from being high quality and have a good quality incoming link profile. Its a bit of a theoretical question, but i guess imagine if the only way you could get links was to pay for them, what would they be worth to you. This is link value for SEO purposes, they will have in addition value from traffic from good sites, that no doubt varies wildly depending on topic.
I assume everyone also agrees on:
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The first link from a domain is the most valuable
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High DA sites are worth more than low ones.
So could anyone who has an opinion on the link value suggest a monetary value for links. Its really just using a monetary amount to see how best to target my time. Here is my example of what might be expected, but I am hoping people with more knowledge will perhaps correct it.
DA Rating First Link 2nd-5th Link 5th-10th Link 10Plus Links
5 $5 $2 $1 $0
15 $7 $3 $2 $1
25 $25 $10 $5 $2
35 $45 $20 $7 $3
45 $65 $30 $11 $4
55 $95 $45 $19 $5
65 $200 $100 $45 $6
75 $350 $120 $65 $9
85 $700 $240 $95 $15
95 $1100 $450 $200 $30
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Every link is different, in terms of it can either improve or damage your businesses seo. Some links can massively improve your seo, some can actually damage because they might be deemed as spam links, so you might get a penalty. your business only wants quality links.
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We run "in house" websites. That gives us knowledge of many other businesses in the industry. For businesses that we don't know, we can easily check professional credentials of individuals and companies.
Google is able to check professional credentials of individuals that include: government issued licenses, professional registrations and memberships, college degrees, wikipedia articles, awarded patents, registered copyright. and publication history in professional journals and on industry websites.
For companies, Google can aggregate the professional credentials of its staff, company certifications such is ISO (and similar), stock exchange listings, wikipedia articles, awarded patents, registered copyright.
DA is a very primitive tool in comparison.
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I appreciate your answer, but how will you measure respect and relevance? I guess in many ways that is what I was asking but using the DA score as the respect, based on my assumptions that the page in question was reputable and the page is relevant to the topic concerned.
I appreciate that DA is abused, especially at the lower end (maybe at the upper end in some cases as well?!).
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I my opinion, DA earns zero and position on the page earns zero.
The respect of the organization represented by the website and the relevance of the linking page to the target page are more important.
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