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With the thought of improving user experience, as well as rankings in Google, I'm considering changing our main category pages to product listing pages (with sub-categories remaining, still).  These main category pages are very standard and don't link to any informational content, such as buyers guides, etc. What's driven this is the latest Google core update. I've noticed our main competitor (who we were out-ranking before... but not now) now uses this approach. I can see the benefit from a user perspective, i.e. less clicks to reach products. What's the pros/cons from an SEO point of view, please?  Could the potential duplication of content be an issue? For context, we have about 2,000 products and website is on Magento 2.

Hello, I am wondering which would be more important to have on a website a customer review page or a careers page? And as far an SEO advantage which is more important and why?

I am basically trying to cut down the amount of links on my home page to make it less eye boggling and move stuff around. So i have of my Urls on my home page that lead to pages that rank very well within google. My questions is can i remove those urls to a separate page to group them together and then showcase that one link to that page on my home page. Is that a good idea or i am going to loose my link juice and position in search? The physical urls on those pages wont change at all.

Hi All, Literally just signed up - and thought I might be able to dive straight into my pages using the On Site Optimiser to check page, make some changes, then check again and see it have immediate effect on the analysis. Not so? Each time I click on "Grade My On Page Optuimisation" with the expectation that a box formerly with no tick now gets one, nothing changes :o( Chris.

I am working on a website that got hit by the penguin update. Didn't get hit terribly bad, but dropped from number one to number 9. As I'm going through the pages, the theme and content is a mess. To give an example, say the site is about custom colored marbles. The main page content covers custom colored marbles, custom promotional marbles, custom glass marbles, etc. Custom colored marbles is mentioned and covered on all pages, which I am going back and trying to make each page theme specific. There is also a custom page, so I am at a cross roads on how best to employ the focus of the custom page and the home page. I am thinking the home page should emphasize colored marbles, and the custom page should emphasize custom colored marbles. My fear is that making such a drastic change will bounce the site completely off front page and that it will take time for the custom page to come up in rankings. AS it stands now I am confused as to how it even ranks on first page as there's two pages with custom colored marbles emphasis. Id like to clean this up as much as possible so there are no big hits with future google updates, but I don't want the site to drop off either as that would be hard to explain to the owner. Yeah, we are cleaning up your site and making it google compliant and in so doing you no longer rank on first page. That won't put food on the table. Thanks for any advise on this.

We are redoing our faq page and we were trying to decide on the best format. 1.  Create each question on a separate page 2. Create one page with all the question and have the questions expand 3.  Create different  faq category pages (like 4) and divide the questions between them From my perspective #1 seems the best ---. you can create hyper relevant content for the user and optimize each question really well Any experience with this?

I have a wordpress blog that I've made a ton of changes to.  I have about a dozen pages on it that have old information or I no longer have a use for.  In retrospect, I probably should have used the old pages for new content instead of building new pages.  Should I just leave them on the site with no links to them, should I mark them as noindex, or should I delete them?  I think some of the old pages could be completing with my new pages for ranking due to similar content. Website is: http://continuumweddings.com if you'd like to check out my site. Thanks, Melissa

Hi there, we redesign our Website, changing it for a jquery based version. This new design is much more usable and nice for our users, however the average page views for user decreased a lot. Basically this is due to the fact that once the user is logged in, it spends most of the time in the same Web form which is updated through jquery without refreshing it. We were thinking about adding a meta refresh tag, or ad some javascript for getting this task done in order to get the relation page views/visitor increased. Do you think refreshing the page every 4 minutes could be penalized by Google (or other Search engines) ? Which should be the interval between refresh ? Would it be better to make it very explicit (i.e. adding a meta refresh tag) or using a kind of hide javascript ? We want to increase the pageviews but of course, we don't want to get penalized